TOTAL BUDGET

As the lead agency for the Munich Tumor Center – for brand development, positioning, and the development of all relevant marketing measures for offline and online communication – the agency vierzehn02 launched the new online presence in 2015. Since 2009, vierzehn02 has managed the Tumor Center's entire budget, including all advertising measures, including the logo revision, creation of the corporate design, campaign development including advertisements, PR texts, mailings, websites, radio spots, etc.

In 2016, the new nutrition blog went online with numerous features and special features. This further complements the patient offerings around the Munich Tumor Center: from psycho-oncological counseling and nutritional advice to complementary medicine and sports. The TZM Patient Day was also supported annually with all posters, banners, and flyers, and in 2020, even with a new website.

The Patient Day website was launched in 2020 with many features.

Especially for a medical center that provides free access to patients, it is important to be able to maintain its own website. The Munich Tumor Center is a prime example of an active CMS system.